Network quality Sometimes when an SMS provider offers to send bulk SMS messaging at a very low cost this is because the quality of their network is a bit below par, causing the message to be delayed or even lost along the way. If a text message doesn't reach its destination it is a waste of your time and money. In an ideal world your bulk SMS company would have direct routing -- or even its own network -- shrinking the delivery chain. After all, a more direct route provides more reliable routing. If a bulk SMS company offers a free trial use it to test the quality of their network.
It is also worth bearing in bulk SMS mind that some providers will offer several routing options for your mobile messaging, letting you decide whether cost or speed is more important on this occasion. Customer service Although it may seem straightforward to send mobile messages, throw in the variables of different mobile operators and geographic locations, and the potential for problems with your bulk SMS messaging can increase. The best solution is to use a bulk SMS provider that offers round the clock customer support seven days a week, 365 days as year -- be it via live chat or email... or both.
This way you can get help regardless bulk SMS of the time zone, day of the week or national holidays. Usually, low cost providers need to cut corners somewhere so that they can discount their service. Unfortunately it is often their customer support that suffers. Yet this is frequently the most important component of your relationship with your bulk SMS company. Pay close attention to the level of support on offer by bulk SMS providers, and look for ones that have a written service level commitment guaranteeing to provide a certain amount of customer support.